“We are rolling out navigation bar controls to make it easier for people to connect with the things they like and control the notifications they get within the Facebook app,” a Facebook spokesperson tells me.īack in July 2018, Facebook said it would start personalizing the navigation bar based on which utilities you use most.
Constant red notification counts on the homescreen are an insidious growth hack, trying to pull in people’s attention to random Group feeds, Event wall posts and Marketplace. Users already get important alerts that they could actually control via their Notifications tab. The move could save the sanity and improve the well-being of people who don’t want their Facebook cluttered with distractions.
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